Articles about Deliverability

7 articles

Email Tracking Privacy

Email trackers explained: pixels, link wrapping, and privacy

How email open tracking works: spy pixels, link wrapping, click tracking. Best practices for ethical tracking and better deliverability.

Simon Bressier · · 5 min
DMARC Email Security

Shadow IT and Email: The Tools Sending on Your Behalf Without You Knowing

How to detect SaaS tools sending emails from your domain without authorization: DMARC reports, unknown source identification, resolution workflow, and continuous monitoring.

Simon Bressier · · 7 min
DMARC Email Security

DMARC: Safely Migrating from p=none to p=reject

Step-by-step guide to moving your DMARC policy from none to reject: recommended timeline, shadow IT pitfalls, the role of RUA reports, and a migration checklist.

Simon Bressier · · 4 min
DKIM Email ESP

Why Do You See Two DKIM Signatures on a Single Email?

Technical explanation of dual DKIM signatures: why your ESP adds its own signature, the role of Gmail and Yahoo Feedback Loops, and the impact on DMARC alignment.

Simon Bressier · · 3 min
Blacklist Email Reputation

Email Blacklists: Understand, Check and Get Delisted

Everything about email blacklists (RBL/DNSBL): how they work, why your IP or domain is listed, and how to get removed step by step.

Simon Bressier · · 3 min
Deliverability Email Reputation

Email Deliverability: The Ultimate Guide to Reaching the Inbox

Understand the factors that influence your email deliverability: IP reputation, DNS authentication, content, engagement and monitoring.

Simon Bressier · · 3 min
SPF Email DNS

SPF: The Complete Guide to Authorizing Your Sending Servers

Everything you need to know about SPF (Sender Policy Framework): syntax, mechanisms, the 10 DNS lookup limit, and step-by-step configuration.

Simon Bressier · · 3 min
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